Friday, November 26, 2010

New Converse store in Soho, NY [Nova loja da Converse no Soho em NY]

The store’s design features speak directly to Converse’s distinct sport and rock ‘n roll heritage. Converse worked with New York based architecture firm Jennifer Carpenter Architect to preserve as much of the original details of the 110 year old building as possible. The single floor retail space is approximately 7,000 square feet using several reclaimed and natural elements to create a vintage inspired feel. From old gymnasium bleachers and recycled wood flooring to re-used Brooklyn factory parts and iconic New York City imagery, all in-store elements blend to create authentic design details. Tying back to the brand’s 102 year old American heritage, a 13-foot by 35-foot American flag made from 648 pairs of red, white and blue Chuck Taylor All Star shoes, the same one that was on last Bread and Butter stand in Berlim, will welcome visitors and can be seen through the storefront window. Taking center stage of the space and the first of its kind is a 40-foot wall featuring an expansive Chuck Taylor All Star footwear collection. White tiled walls throughout the space pay homage to the New York City subway, creating a unique backdrop for the new denim collection, which features 24 styles for women and men.”

[Converse trabalhou com o escritório de arquitetura, Jennifer Carpenter, sediada em Nova York para preservar o máximo dos detalhes originais possíveis do prédio de 110 anos. O espaço é de aproximadamente 7.000 metros quadrados com vários elementos reciclados e naturais criando um espaço vintage. De arquibancadas de ginásio antigo , piso de madeira reciclada, peças de fábrica no Brooklyn à icônicas imagens de Nova Iorque. Todos os elementos dentro da loja se misturam criando detalhes de design autêntico. Voltando às heranças da marca Americana de 102 anos, uma bandeira americana de 4 por 11 metros feita a partir de 648 pares de calçados Chuck Taylor All Star nas cores vermelha, branca e azul, a mesma bandeira que estava presente no stand da marca na última Bread and Butter de Berlim, recepcionará os visitantes e que também poderá ser vista através da vitrine. No centro da loja, a primeira da sua espécie, uma parede de 12,5 metros de altura apresentará uma caríssima coleção de Chuck Taylor All Star. Paredes de azulejos branco cobrem a loja prestando uma homenagem ao metrô de Nova Iorque, criando um pano de fundo único para a coleção de jeans que apresenta 24 modelos masculinos e femininos.]

Address [Endereço]: 867 Broadway, 18th Street New York, NY.


Anonymous said...

Determing the best fleece coat to your outdoor wants is not difficult [URL=]north face outlet online[/URL] you contemplate in which any North Encounter women fleece jacket is designed as well as examined to satisfy the demands of one's wonderful outside.The North Confront Base Camp messenger bag is available in the only two measurements you'd probably need, smaller and huge. In the event you are looking for a secure messenger bag that will [URL=]the north face outlet[/URL] a lot of abuse as well as pack lots of things then you've got recognized the proper bag.

Anonymous said...

I've washed this particular [URL=]north face apex[/URL] several times with all my own other clothes and it nonetheless feels soft to the touch as it uses polyester MTR fleece. It is usually pill-resistant, which I can back up due to the fact my [URL=]north face apex[/URL] still looks great. I put it by means of normal wash cycles too so really don't be afraid associated with giving a wash from time to time.BC has over 50 nordic snow skiing areas and even more opportunities inside national and provincial parks.

Anonymous said...

The inner layer looks exceptional even without the shell, which is a large plus over similar [URL=]north face clearance[/URL] claiming to have an inner layer that may be independently-worn, but ends up shopping terrible. Some ladies may discover which the inner zippers through the [URL=]north face outlet store[/URL] Women's Prism Ice Parka apply versus them, but this is not a problem for everyone, particularly in scenario you are wearing a few tiers.