Mme. Gicobetti developed three new fragrances for Honore des Pres dubbed the “We Love NY” collection. The fragrances are packaged in that most disposable of New York City commodities the take-away coffee cup.
"As the sun sets on the day in NYC you return to your apartment carrying a bottle of rum and a bouquet of tuberose from Chelsea Market; you enter to the remains of the incense you burned last night. This is what Vamp a NY smells like."
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